Archive for February, 2008
Last week Microsoft offered to buy Yahoo! for $44.6 billion in cash and stock. This represents a 50% premium for shareholders, and indicates Microsoft’s anxiety to beat Google. In my view, it also represents a tacit admission from Microsoft that Windows Live, MSN, etc., are all failing to win market share. As the Nielsen Online [...]
What are Sitemaps?Sitemaps are an easy way for webmasters to inform search engines about pages on their sites that are available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL (when it was last updated, how often it usually [...]
This brings us to the biggies, and Norton is probably the biggest antivirus brand that’s out there, so let’s start with that
Norton AntivirusSymantec product page
Symantec has this habit of coming up with minor variations of Norton every year: they’re more or less the same, or only rarely significantly improved (some say v2007 was a [...]
Before learning the techniques and theory behind search engine optimization, it is important to understand the basics behind search engine optimization. Below are some tutorials which help explain those basics as well as a brief explanation of the search engines upon which SEO is built. Also included are some technical papers about the search engine [...]
How to optimize your site for the search engines: an overview of the SEO process
Before we jump into the nitty-gritty details of search engine optimization, it is helpful to have a general idea of what it is that we do and why. There are many useful techniques that we will discuss about How to optimize [...]
Link Basics – the fundamental information you need to know to understand what links are and how you can best use them to effect your position in the search engines.To start with, there are 7 concepts which you need to understand. They are the following:
Anchor Text
Inbound links
Outbound links
Reciprocal links
Traingular linking
Link [...]
Let’s take a second and try and look at the internet from the search engines point of view. Why do the search engines provide us with this invaluable service of allowing us to search the internet? The answer, not surprisingly, is money. The more users that a search engine has, the more potential they have [...]
This post includes an article. To read the article, scroll down below to the article).Read the articleImagine that you’re a cell phone vendor and that a potential customer is searching on Google for the phrase “free cell phoneâ€. That customer will most likely reach a page like this:
There are three parts of this page that [...]
Here is a short list of some of the best keyword tools available:
Free keyword tools
1. Overture Keyword Suggestion Tool (aka Yahoo’s Search Term Suggestion Tool – STST)The Overture keyword tool displays results from the previous month for keywords searched for within the Yahoo network.
2. Google Adwords Keyword Tool (GAKT) The Google Adwords Keyword Tool displays [...]
Intro Linux users are lucky: there aren’t really many viruses that target them. Even Mac folks don’t have to lose sleep over virus attacks too often. But life for us Windows people is different. Much of our digital worries hover about the possibility that a single malicious program could turn the world upside down.To make [...]